Industrial Design Magazine

Surge, Hero Motocorp

Mobility Solution

Tuesday, 2 April 2024

Surge EV

Surge S32 seamlessly transforms between a two wheeler and a three wheeler in 3 minutes. It's the world's pioneer Class changing vehicle, adaptable to any surface, be it mud, pebbles, sand, and more. Plus, it automatically customizes the user interface and controls based on the vehicle type with 3 buttons, empowering individual users to effortlessly switch between vehicles. Drawing inspiration from horses, Surge tackles core mobility challenges by offering multipurpose and modular vehicles.

Archer Aviation

Evtol

Monday, 1 April 2024

Midnight

Midnight is an exceptional fusion of aerospace innovation and world-class design, representing Archer’s profound dedication to enhancing the passenger experience. This aircraft has been crafted to ensure passengers don’t merely ride but engage with it at every touchpoint, from entry to seating and viewing. The cabin experience is personalized with a partial divider between seats, featuring passenger’s name, destination and departure time. Midnight also boasts full panoramic windows, providing passengers with an immersive connection to the city below, offering a unique and intimate experience.

CHINA FAW GROUP CO., LTD.

Full Electric Car

Sunday, 31 March 2024

Hongqi E-HS9

Hongqi E-HS9 adopts a brand-new design language of Shang Zhi Yi. Embedding the flag from the front cover into the straight waterfall front face shows the extremely noble aesthetics and family style. The chrome-plated decoration surrounded by C and D pillars is inspired by Chinese classical totem ring fish, and embedded charging water indicator lights enhance strength and sense of technology; The taillight design blends vertically and horizontally, which is elegant and highly recognizable.

Geely Design

Concept Car

Saturday, 30 March 2024

Galaxy Light

The balance of aesthetics and technology makes Galaxy Light stand out. It is also convincing in Chinese aesthetic and user friendliness. With multiple Chinese elements running throughout its exterior, interior, and light designs, the Galaxy Light instills Chinese aesthetic appeal into consumers. Additionally, the dynamic island design at the front achieves functional integration, and the six switchable scenario modes elevate the interior design. All the displays in an encircling arrangement form an immersive giant screen for information interconnection, making for safe and efficient mobility.

Maxxis International and Cheng Shin Rubber Ind

Tire

Friday, 29 March 2024

Victra Sport EV

Victra Sport EV is a tire specially designed for electric vehicles. High-dispersion nanotechnology and a high-strength pattern design effectively reduce power consumption thus improving energy efficiency and lengthening range. The optimized pattern design and sound-absorbing foam technology filter out unwanted road and pattern noise and elevate cabin comfort. Footprint optimization technology and a special EV tread compound improve its capacity to cope with high torque and high load, which provide longer tread life.

Andrea Agazzini

Electric MotoBike

Thursday, 28 March 2024

Enduro2

Enduro 2 was born from the idea of combining MTB and Enduro motorcycle in a single product. Its design is made up of a combination of shapes that embody its roots: an agile and light frame in exposed carbon fiber is inserted into a CNC-engineered Ergal engine, derived from motorcycling. The union of the two materials has synergistically merged into a new innovative form. The front of the bike seeks a sinuous and soft line, which integrates the electrical components inside, while the rear recalls technicality and strength.

Industrial Design Magazine

Surge EV

Midnight

Hongqi E-HS9

Galaxy Light

Victra Sport EV

Enduro2

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Surge EV

Midnight

Hongqi E-HS9

Galaxy Light

Victra Sport EV

Enduro2

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ENCYCLOPEDIA

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